Monday, November 30, 2009

Top 5 Accounting Technology Trends for 2010

With December coming up tomorrow I thought it'd be a good time to start the obligatory "what's going to be big next year" blog. Even better I'm doing a Top 5 list. Here are my predictions for the Top 5 Accounting Technology Trends to watch for in 2010.

1. Twitter - It's amazing how quickly Twitter is growing and I think it's going to keep rocketing upward. Particularly with more of the younger generation latching on and making a name for themselves. Look for more accounting firms to establish a presence in Social Media but by starting out on Twitter and Facebook.

2. The Intuit Marketplace - Look for the role of Quickbooks Advisors to start changing with the advent of the Intuit Marketplace. Advisors will have to become experts in applications that make work more efficient for businesses. I'm still amazed that there's been little hoopla over what's going on with this. Something big is brewing here and expect it to break out in early 2010.

3. Going Mobile - More accounting applications and the increase in use of SmartPhones is going to provide us with Quickbooks Mobile and most everything else we want available on our phones. The world is going mobile especially since software is becoming so scalable and portable. Expect to see your ability to access documents and reports on the fly increase greatly.

4. Portals vs. SaaS - Websites are beginning to change and expect to see this next year. In the past the move has been to pretty up a website and put a portal for clients to sign in and access documents. With the move to SaaS and more online options expect to see accounting websites become more dynamic i.e. embedded Twitter and Blog feeds and less of the static "billboard" style that's been so prevalent. There will be less of a reason to go to an accountant's website unless they're keeping it updated with social media feeds.

5. The Cloud - Expect two things with Cloud Computing next year - one of them is for it to grow because of all of the IT cost savings. The second is for the inevitable backlash. There will be more than one case of lost, stolen, or corrupted data and there will be people sitting around saying "I told you so". I would expect to see both of these things in 2010.

Those are my thoughts on what 2010 will hold for technology for accounting firms.


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